The World Health Organization defines active aging as "the process of optimizing opportunities for health, participation, and security in order to enhance quality of life as people age." However, finding the products and services is difficult for the customers and often requires long search sessions, diligent research skills, and a lot of time. What is missing is the ability to integrate a search with the person's needs; a navigator to help identify the needs in light of specific conditions or life stage; the companies, products, and services that would be of assistance matched to their location; and then a referral to the company. That's where Sage Lifestyle Concierge comes in, and we are here to tackle the challenges, and find the solutions for our customers to improve the quality of life.